K-LOVE has made a significant executive addition, bringing longtime Nashville radio programmer Gator Harrison aboard as its new Chief Media Officer. In the role, Harrison is set to oversee the K-LOVE and Air1 radio networks, along with live events and partnerships, giving one of Christian radio’s biggest platforms a veteran broadcast hand with deep mainstream radio experience.
Harrison arrives from iHeartMedia Nashville, where he had been serving as Senior Vice President of Programming and as iHeartCountry Brand Coordinator. Reports on the move also identify him as departing his role connected to The Big 98 in Nashville, marking a notable exit from one of country radio’s most visible programming lanes.
This is not a small hire.
It is K-LOVE reaching outside its own walls and pulling in a programmer with decades of commercial radio experience at a time when audio brands are fighting to stay sharp across terrestrial radio, digital touchpoints, events, and audience loyalty. Harrison’s background is rooted in big-brand programming and long-range format leadership, which makes this more than a title change. It is a signal that K-LOVE wants experienced broadcast leadership guiding the next phase of its media strategy.
The move also matters because the portfolio is broad. This is not just oversight of one network feed or one content lane. The role spans K-LOVE, Air1, and the ministry’s event and partnership activity, putting Harrison in position to influence both what listeners hear and how the brands show up beyond the dial.
Reports say Harrison is scheduled to officially join K-LOVE on May 11.
For K-LOVE, the headline is simple: one of Christian radio’s biggest operators just added a major-market programming veteran to its top media leadership structure. For the broader radio business, it is another reminder that even in niche or mission-driven formats, experienced content leadership still matters.
-JC